The following content is transcribed & edited from the video above Today's marketing problem we're solving is something insidious. It's something that can creep up on a business a
Video marketing is one of the most powerful ways to grow your business online. If you’re in to stats, then you don’t have to look too hard on Google to find some amazing info about
Recently, I gave a presentation to the crowd at the Startup Christchurch Meetup. The presentation was about five common digital marketing mistakes that many startups (and even esta
Does your business use Google Ads for online promotion? If so, then you’re probably throwing good money down the drain, each and every day. If that doesn’t scare the inner bean cou
In the current climate - with the economy looking down the barrel of a particularly nasty, recessionary environment - many businesses will be scrambling to cut costs. Marketing is
Traffic is the lifeblood of successful digital marketing. More traffic (provided its targeted) means more leads, which means more sales and revenue. Regardless of what your busines
When talking to clients and other business owners, one thing I hear frequently is a strong desire for “more”. This makes sense, right? As business owners we want more leads, more s
I am not much of a web developer (if I recall, in about 2004, I borrowed a 'For Dummies' book from the local library and it taught me how to make a basic plain text web page in HTM
Want one, easy-to-follow approach for getting more organic traffic to your website in 2022? Here's a step-by-step process you can follow. Step 1 - Identify Key Topics Start by list
If you want to improve the results your business gets from Google Ads (or any paid online advertising platform, for that matter) then it's important to consistently and diligently
It's no great secret that people who search directly for your brand are more likely to convert when they land on your site. For example, let's say you have an an online shoe store
If your business runs Adwords ads and you're not bidding on your own brand name, then you need to look at doing this. It's something that seems at first to be a bit counter-intuiti